Fire-Boltt enters TWS headset market with 3 ANC earbuds

Today, Fire-Boltt announced the release of FirePods, a line of truly wireless earphones, marking the company’s entry into the audio market. The company has launched Polaris, Atlas, and Rhythm, three new TWS earphones in its FirePods range that feature ANC, ENC, and low latency gaming mode. According to IDC, Fire-Bolt became the top smartwatch brand in India in Q1 2022, with a market share of 24.6%, up from 2.9% in Q1 2021. In 15 months in India, Fire-Boltt has become the largest wearable watch brand.

The glossy pebble finish and matte rubber oil finish on the buds make them look classy and make them the best partner for meeting daily needs. With a total playtime of up to 50 hours, these earbuds are an excellent choice if you want to listen to music for an extended period of time. Furthermore, these earbuds feature a Full Touch UI with volume control.

They are comfortable to wear and have up to 13 mm speaker drivers and Supersync technology for quick pairing and instant connection. The Rhythm earbuds charge in 10 minutes for three hours of playtime and the Atlas and Polaris earbuds charge in 20 minutes for an extra hour. All three earbuds have USB Type-C charging ports.

Furthermore, you can connect your audio device and earn exciting rewards through the Boltt Play App. Enjoy music from Jio Saavn and Spotify, binge-watch your favourite series on Zee5, and earn exciting rewards with the Boltt Play App.

Fire Pods Polaris ANC 701

The Fire Pods Polaris were released with all the features.

Specifications

• Unique dual tone classy matt rubber oil finish case design with RGB breathing lights
• Angled in-ear earbud design with 10mm full range heavy bass driver
• ENC Dual mic per earbud (quad mic in total)
• ANC with 25db depth & forward feed transparency mode, 60ms low latency game mode
• 5 hrs (ANC on/ transparency) & 6 hrs (ANC off/BT mode) per charge play-back time @ 100% volume
• 5 hrs (ANC on/ transparency) & 7 hrs (ANC off/BT mode) per charge play-back time @ 80% volume
• Total 24 hrs playback time with charging case
• 400mah charging case with 90 days long standby time
• Powered by Fire-Boltt reference sound – crisp, clear, loud & heavy bass.
• Supersync technology for fast pairing & instant connection
• 20 mins charge = 60 mins playback powered by fire charge technology
• Full touch UI including volume control

Fire Pods Atlas ANC 801

Fire-Boltt Fire Pods Atlas ANC 801 True Wireless with Transparent & Low Latency Game Mode. It also features a pebble glossy finish design.

Specifications

• 13mm full range heavy bass driver
• ANC & ENC dual mic per earbud (quad mic in total)
• ANC with 25db depth, forward feed transparency mode, 40ms low latency game mode
• 5 hrs (ANC on/ transparency) & 6 hrs (ANC off/BT/Game mode) per charge play-back time @ 100% volume
• 6 hrs (ANC on/ Transparency) & 7 hrs (ANC off/BT mode) per charge play-back time @ 80% volume
• Total 24 hrs playback time with charging case
• 320mah charging case
• Powered by Fire-Boltt reference sound – crisp, clear, loud & heavy bass.
• Supersync technology for fast pairing & instant connection
• 20 mins charge = 60 mins playback powered by fire charge technology
• Full touch UI including volume control

Fire Pods Rhythm ANC 901

The FirePods Atlas ANC 801 come with the classic pebble design with a digital LED battery indicator and a glossy finish on the case and earbuds.

Specifications

• 10mm full range heavy bass driver
• ANC with 23db depth, forward feed transparency mode, low latency of 60ms game mode
• 7 hrs (ANC on/ transparency) & 8 hrs (ANC off/BT/Game mode) per charge play-back time @ 100% volume
• 8 hrs (ANC on/ transparency) & 9 hrs (ANC off/BT mode) per charge play-back time @ 80% volume
• Total 50 hrs playback time with charging case
• 10 mins charge = 3hrs earbud playback powered by fire charge technology
• 650mAhcharging case with 300 hrs standby time
• Powered by Fire-Boltt reference sound – crisp, clear, loud & heavy bass.
• Supersync technology for fast pairing & instant connection
• Full touch UI including volume control

Pricing and availability

For a limited time, all three buds—Polaris, Atlas, and Rhythm—are available at a special introductory price of Rs. 1999, Rs. 2399 Rs.  3499, respectively, on Fireboltt.com and Flipkart.com.

Announcing Fire-Boltt’s foray into audio category, Arnav Kishore, Founder & CEO at Fire-Boltt excitedly shared,

We are extremely confident with the recent win in the wearable watch segment and achieving the no. 1 spot by becoming the market leader. The diversification in our product portfolio with our foray into an audio category with the launch of FirePods for our customers is a step forward in our growth trajectory. Being a leader in the smartwatch category, we believe our new product offerings will set a benchmark in the industry. Our ambition has always been to provide innovative and premium quality products, easily accessible to customers at a competitive price. With the launch FirePods, we are confident we will be able to address the needs of our tech-savvy audiophile consumer base.

Adding to the launch, Aayushi Kishore, Co-Founder, Fire-Boltt, said,

Fire-Boltt has risen to become the number 1 player in the wearable watch market and it would not have been possible without the support of our customers. Over the years, we have witnessed a significant demand for audio products that are comfortable and convenient to use for work-related calls to workout sessions. With our new TWS earbuds, we are hopeful to cater to the needs of our consumers and began a streak of being the undisputed leader even in the audio category.